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Radio companies ready new digital streaming service
By Adnews Staff
A group of Canadian radio broadcasters is preparing to launch a new digital radio streaming service. It will be operated in association with Radioplayer, a United Kingdom-based company that operates a similar service in Europe. The Canadian version of Radioplayer will offer consumers free access to live and archived content from approximately 500 radio stations, including music, news, sports and talk formats in English and French. The content can be accessed via computers or mobile devices.
The participating firms include Central Ontario Broadcasting, Clear Sky Radio, Cogeco, Corus, Durham Radio, Golden West, Harvard Broadcasting, Larche Communications, Newcap Radio, Pattison, Rogers, Rawlco Radio, RNC Media, Saskatoon Media Grou, and Vista Radio. The service will launch later this year.
"This is a very proud moment for Radioplayer and it will further strengthen the international ties between radio broadcasters," said Michael Hill, managing director of Radioplayer UK. "Radio is in great shape, but we know we face challenges and opportunities in cars, smartphones, and among younger audiences. Joining the ever-growing Radioplayer family is a great way for broadcasters and countries to address these together."