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CFL promotes three
By Adnews Staff
The Toronto-based Canadian Football League has promoted Tyler Mazereeuw to the newly-created position of vice-president of corporate partnerships. The new department will be responsible for sponsorship sales and account services. He was previously senior director of business development. Mazereeuw has also worked at IMG Canada, the Grand Prix Association of Toronto and Molson Sports & Entertainment.
Christina Litz has been promoted to the position of vice-president of marketing and content. She was previously vice-president of broadcast and media assets. Prior to that, she was vice-president of digital content and engagement at Corus Entertainment. She has also worked at Rogers Communications, Telus and CHUM.
Matt Maychak has been promoted to vice-president of communications and public affairs. He was previously vice-president of communications and broadcast. Prior to that, he was executive director of communications for the Office of the Premier of Ontario.