Scotiabank conducts online RESP campaign
By Adnews Staff
Scotiabank has begun an online promotion that encourages parent to start a Registered Education Savings Plan to fund their children's educations. It consists of a series of online videos in which children are asked about the cost of post-secondary education. The videos will be posted on YouTube and Facebook until the end of March 2016, accompanied by social media and digital video advertising.
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