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Quebec banks begin I Keep It to Myself campaign
By Adnews Staff
Desjardins Group, National Bank and Laurentian Bank have begun a joint initiative called "I Keep It to Myself" intended to raise awareness of online fraud. The effort, timed to coincide with Cyber Security Awareness Month, focuses on the practice of phishing. This is an attempt by a criminal to fool a victim into revealing account information with an email that appears to be from a genuine financial institution.
Through October, the companies will release a series of podcasts, articles, advice and online videos intended to educate businesses and consumers about the threat. This is the second year the companies have conducted this campaign.
"Not a week goes by without hearing about someone who has received a fraudulent text message or email, or a company that has been scammed," said Benoît Dupont, scientific director of the Smart Cybersecurity Network and spokesperson for the campaign. "Fraud has become a major issue and the best way to prevent it is by raising awareness. Talking about it encourages people to be more cautious, and helps them recognize scams and avoid being taken advantage of. It's crucial to keep the dialogue going on this topic."