ZoomerMedia signs deal with Blue Ant
By Derek Winkler
Blue Ant Media of Toronto has signed an agreement with ZoomerMedia to handle advertising sales for its VisionTV specialty television channel. The channel specializes in British comedy and drama television series, as well as other content. It reaches approximately 7.5 million households.
“Our partnership with ZoomerMedia is much broader than a traditional representation deal,” said Mitch Dent, Canadian media president at Blue Ant Media. “It’s a long-term strategic collaboration. By aligning VisionTV’s ad sales with Blue Ant, we’re expanding our reach and further positioning Blue Ant as a leading efficiency driver for advertisers seeking scale across premium specialty television.”
« Back Next »
Comments
blog comments powered by Disqus