Bell Media, TIFF begin joint promotion
By Adnews Staff
Bell Media has begun a promotion in collaboration with the Toronto International Film Festival called “TIFF Selects.” Through this promotion, 11 feature films that premiered at the 2019 festival will be made available for streaming on Bell Media’s Crave service. These films include The Antenna, Antigone, The County, Disco, Jallikattu, Lina from Lima, Once Were Brothers: Robbie Robertson and The Band, Our Lady of the Nile, Sole, Stories From The Chestnut and The Twentieth Century.
“It was important for us to expand the presence of TIFF, an iconic Canadian cultural institution, on Crave,” said Randy Lennox, president of Bell Media. “One of Crave's cultural mandates is acquiring, curating, and distributing the best content in the world, and we're thrilled to continue that momentum through this new partnership with TIFF.”