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Beefeater conducts Beefeater Pink campaign in Toronto

By Adnews Staff

Alcohol distributor Corby Spirit and Wine is conducted an out-of-home advertising campaign for its Beefeater gin brand. The effort is in support of a new strawberry-flavoured gin called Beefeater Pink. The campaign was developed by Havas Media in association with Grassroots. It features projected images in Toronto, accompanied by a strawberry scent spraying device. The initiative also makes use of large format posters incorporating a three-dimensional strawberry. The campaign will run until Aug. 18.

August 6, 2019

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