Air Canada renews Olympic and Paralympic sponsorship
Air Canada of Montreal has renewed it sponsorship of the Canadian Olympic Committee and Canadian Paralympic Committee for an additional four years. Through this agreement, Air Canada will remain the official airline sponsor of the two organizations through the 2018 PyeongChang Games and 2020 Tokyo Games. Air Canada has been a sponsor of Team Canada since 1988 and a sponsor of the Paralympic team since 2007.
As part of the agreement, the company will maintain its special access services for qualified athletes, provide care packages during flights, sponsor a public outdoor area at the games and host special events for departing and returning athletes.
Air Canada has also entered into promotional agreements with five athletes to appear in a marketing campaign beginning in January. They are: figure skaters Patrick Chan, Tessa Virtue and Scott Moir; freestyle skier Cassie Sharpe; and Paralympic biathlon skier Mark Arendz.
"As Canada's official airline, we believe our country deserves to be celebrated," said Benjamin Smith, president of passenger airlines at Air Canada. "The Canadian Olympic and Paralympic teams represent the best of Canada, showing off the ambition and drive of our people. We're proud to be a piece of home connecting those athletes to their country while they're abroad, and helping to make sure they arrive ready to perform at their very best."