Three firms join Institute of Communication Agencies
The Toronto-based Institute of Communication Agencies has recently added three new firms to its membership: Y&R Canada, FCB Canada and Bob's Your Uncle, all located in Toronto. The Institute of Communication Agencies is a business association representing Canadian communication and advertising agencies.
"The pace of innovation in the communications industry is relentless and agencies are recognizing that the ICA can help them and their clients manage this change," said ICA president Jani Yates. "We welcome our new members to the ICA community and their engaging with us through our expanding menu of industry forums, conferences, world views and best practices. All our members know our ongoing, industry-leading initiatives can play a key role in supporting the extraordinary value they provide to advertisers."