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Nissan Canada, MuchMusic hold joint contest promotion

Nissan Canada has begun a contest promotion in association with specialty television channel MuchMusic. The winner will receive a 2008 Nissan Versa, which will be awarded live on the air on Nov. 16. The winner must be watching the program MuchOnDemand on that day or be in the studio audience to claim the prize. The contest is being promoted with a television commercial that invites MuchMusic viewers to take an online test at <> to enter the draw. "The Nissan Versa feels right at home with MuchMusic's young and vibrant audience," said Wendy Durward, director of marketing communications at Nissan. MuchMusic is a division of CTV.

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