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CraveTV to go direct to consumers
By Adnews Staff
Bell Media of Toronto has announced that its online video streaming service CraveTV will become available directly to consumers on Jan. 1, 2016. The service, which launched in December of last year, was previously available only to subscribers of participating television providers. It offers approximately 25,000 episodes from 1,300 television series. The content can be viewed through a set-top box, website or mobile application.
"As our business model has continued to evolve, the time is right to also offer CraveTV as a standalone product," said Mary Ann Turcke, president of Bell Media. "We are pleased to provide TV lovers across Canada with full access to the thousands of hours of premium television programming available on CraveTV."