CTV promotes Marcovici
By Adnews Staff
CTV has promoted Alon Marcovici to the position of executive vice-president of digital media. Marcovici will be responsible for CTV's overall digital media strategy and will oversee the company's various digital initiatives. He will also continue to be vice-president of digital media for Canada's Olympic Broadcast Media Consortium. Prior to joining the consortium, Marcovici was vice-president and chief marketing officer of the Toronto Board of Trade. He has also been vice-president of marketing and communications for the Florida Panthers hockey team and the Office Depot Center. Prior to that, he was director of marketing media at Maple Leaf Sports & Entertainment.
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