Warning: getimagesize(http://www.adnews.com/images/33261.jpg) [function.getimagesize]: failed to open stream: HTTP request failed! HTTP/1.1 404 Not Found in /home/nas1r1/83/28/8202883/web/view.php on line 157
Warning: getimagesize(http://www.adnews.com/images/m33261.jpg) [function.getimagesize]: failed to open stream: HTTP request failed! HTTP/1.1 404 Not Found in /home/nas1r1/83/28/8202883/web/view.php on line 160
Natrel begins lactose-free campaign
Dairy company Natrel has begun a new marketing campaign promoting its line of lactose-free products. Developed by Lg2 of Montreal, the campaign includes print ads, web banners and videos in English and French. The creative depicts a taste test in which participants are unable to determine which of two glasses of milk is lactose-free. In addition, visitors to the Natrel.ca website can receive a coupon for a discount on the products by taking an online quiz. The online component was developed by CloudRaker. The campaign will run until Oct. 31.
« Back Next »
Comments
blog comments powered by Disqus