New chief marketing officer at Aimia
By Adnews Staff
Montreal-based loyalty program management company Aimia has appointed John Boynton to the newly-created position of chief marketing officer for Canada. He will work to promote the company;s loyalty marketing programs in this country. Boynton was most recently executive vice-president and chief marketing officer at Rogers Communications. He was also senior vice-president of consumer marketing and chief marketing officer at Rogers Wireless. Prior to joining Rogers in 2002, he held sales and marketing positions at Sprint Canada, AT&T, Scott's Hospitality and PepsiCo Food Services.
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