Torstar Digital has hired Strategic Objectives of Toronto to handle public relations and social media activities for group buying websites WagJag.com and Jaunt.ca. "We're delighted to collaborate with WagJag and Jaunt and bring new life to their fantastic space through carefully crafted traditional and digital tactics," said Deborah Weinstein, president of Strategic Objectives. "Though the deals live online, it's our goal to bring their handpicked selection of adventures, experiences, and services into the real-world through holistic, interactive and sustained campaigns."