Toronto Parking Authority retains Endeavour
By Adnews Staff
The Toronto Parking Authority has appointed Endeavour of Toronto its agency of record. The agency won the account in a search process involving an unknown number of contenders. The assignment includes marketing strategy, digital marketing, promotions and media buying. "We are in the transaction and service business and we are confident that Endeavour is the ideal partner to take our business to the next level," said Lorne Persiko, vice-president of real estate, development and marketing, for the authority. The Toronto Parking Authority is a public corporation owned by the City of Toronto.
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