Tangerine sponsors Bike Share Toronto
By Derek Winkler
Tangerine Bank has signed-on as the exclusive presenting sponsor of the Bike Share Toronto program. The program is operated by the Toronto Parking Authority. Through this five-year agreement, Tangerine will work to expand the program and support the City of Toronto in achieving its TransformTO Net Zero Strategy sustainability objectives. As part of the sponsorship, Tangerine customers will receive up to two percent cash back when they select “transportation” as a loyalty program category on a Tangerine MasterCard and use the card to pay for Bike Share memberships and passes. In addition, Tangerine Bank will also donate one-year Bike Share Toronto memberships to unhoused youth in collaboration with Youth Without Shelter and The 519. Tangerine is a subsidiary of Scotiabank.
“This partnership is an excellent example of our commitment to combine our superior digital experience and innovation together with the City of Toronto to provide a simple, affordable and sustainable approach to mobility for Torontonians and our visitors,” said Gillian Riley, president and CEO of Tangerine Bank.