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AGF Management to sponsor CFL
By Adnews Staff
Toronto-based investment company AGF Management has signed a multi-year agreement with the Canadian Football League to become the official sponsor of the league's Coach of the Year Award. The company has been conducting a campaign in association with the CFL for the last year, intended to promote the value of professional financial advice. The next AGF CFL Coach of the Year will be named on Nov. 26.
"Like an advisor, a coach is positioning the team to reach a goal," said Blake Goldring, chairman and CEO of AGF. "From the pep talk in the locker room to the last play of the game, they bring value to their team. AGF is proud to sponsor the Coach of the Year Award to recognize the advice, hard work and leadership of the CFL's coaches."