Sponsorship roundup
By Adnews Staff
Beer maker Carlsberg Canada will not renew its sponsorship of the Toronto FC soccer team. For the past six years, Carlsberg has been the official beer of the team. "It has been a great six years with the Toronto FC," said Nick Relph, marketing director at Carlsberg Canada. "We are proud to have been at the forefront of helping fans enjoy world-class soccer from match one here in Toronto. We couldn't have been happier supporting a sport that has avid fans around the world, and to help bring Carlsberg, one of the best-known beer brands worldwide, to soccer fans in Toronto." The Toronto FC is owned by Maple Leaf Sports and Entertainment.
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