Website roundup
By Adnews Staff
The Toronto-based Institute of Communication Agencies has redesigned its website at <http://www.icacanada.ca>. The new site features a new visual style, improved functionality and additional content. According to the institute, the site is intended to provide a comprehensive overview of the Canadian marketing communications and advertising industries. Content areas include a showcase for agency work, news, research resources, contact information and industry events listings. The site also includes social media funtions and blogs. A mobile version of the site will debut later this year. "The Canadian advertising industry deserves a showcase that reaches the same high standards the industry strives to achieve," said Gillian Graham, CEO of the institute. "This new website will engage members and clients in ground-breaking style by allowing them to tell their own story through their work, case histories, awards, logos and links in a dynamic and exciting platform." The redesigned site was developed by the Cundari Group.