High Fidelity HDTV hires Endeavour
By Adnews Staff
High Fidelity HDTV has hired Endeavour of Toronto to promote a free preview this month of its specialty channel Oasis HD. The channel specializes in high definition nature programming. The campaign, which will continue into December, includes television, radio and print advertising. Endeavour will also handle media buying. "We know once viewers sample our exceptional programming, they love our channels and stay with us," said Ken Murphy, co-founder of High Fidelity HDTV. "We chose Endeavour to help convey the tremendous visual quality of our HD line-up in a consumer campaign that targets Ontario viewers."
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