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Audi Canada hires Bimm Direct & Digital

Automaker Audi Canada has retained Bimm Direct & Digital as its interactive agency of record for a term of three years. The account was previously held by Factory Labs Design of Denver. The assignment includes the maintenance and development of the company's web properties. Bimm was also recently hired by Audi Canada to manage its customer relationship management program for three years. "The Audi wins encapsulate what we are all about," said agency president Brian Bimm. "Integrating the art and science of direct response with the speed and engagement of digital solutions." Advertising for Audi Canada is handled by Lowe Roche.

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