Website roundup
By Adnews Staff
CTV has released a desktop application that pulls content from the CTV.ca website. The program, called CTV Primetime, was developed by Noise Digital of Vancouver. It features text, images, video and animation, as well as branded skins based on various television programs. The content includes interviews, previews, games and schedules. "These digital applications create a much richer TV-viewing experience for fans," said Trevor Carr, president and CEO of Noise. "Users can access content that is relevant to them and connect with their friends around their favourite shows. This initiative creates the forum for water cooler talk for the next generation of TV viewers." The program is located at <http://www.ctv.ca/primetimewidget>.