ThinData gains two clients
By Adnews Staff
Toronto-based ThinData has been hired by the Canadian Broadcasting Corporation and Canadian Blood Services to conduct their email marketing programs. "We did quite a bit of research before choosing ThinData," said Steve Billinger, executive director of digital programming and business development at CBC. "We knew they had an excellent reputation for client service and this was important to us. Our customers want relevant and timely information from us. So we needed a provider who would take a proactive role in making our marketing campaigns work."
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