Volkswagen sponsors Canada Soccer
By Derek Winkler
Automaker Volkswagen Canada has signed a sponsorship agreement with Canada Soccer. The company will be the exclusive automotive sponsor of the organization. The sponsorship will include in-showroom displays and soccer-themed promotions, as well as branded merchandise giveaways. The agreement was negotiated by Canadian Soccer Business.
“Volkswagen Canada is thrilled to join Canada Soccer in its pursuit of excellence,” said Edgar Estrada, president of Volkswagen Canada. “Just like Canada’s national teams, we’re driven by a passion for precision and performance on the field and on the road. Soccer is a game that connects Canadians, and we’re proud to play a bigger role in making sure that continues to happen.”
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