Blue Ant Media buys The Baby Shows
Blue Ant Media of Toronto has acquired The Baby Shows, a series of consumer shows focusing on pregnancy and early parenting. The Baby Show co-founders Nick Eliades and Sandy Pedrogao will join Blue Ant Media and will continue to oversee exhibitor sales, sponsorships and show operations with the existing staff. The next show will take place in Toronto in April. Blue Ant Media also operates four annual Cottage Life Shows and the Seasons Christmas Show.
"We're proud that The Baby Shows have become such a trusted resource for new parents and we're looking forward to growing their scale even more," said Eliades. "Joining Blue Ant Media will allow The Baby Shows to tap into a valuable network of brands, platforms and promotional resources, ultimately increasing the show's value to exhibitors and sponsors."