Rocket XL opens Toronto office
Los Angeles-based social media agency Rocket XL has opened a Canadian office in Toronto. The office will operate at part of Cossette Toronto and will be led by managing director Ian Barr. Barr was previously part of the technology and social media practice at Hill & Knowlton. "We believe our unique operating model and our depth of experience as pioneers in social media will provide Canadian brand marketers with the proven solutions they've been seeking for this highly specialized segment of the digital space," said Craig Howe, CEO of Rocket XL. The agency specializes in social media strategy, Web application development, marketing and other forms of online marketing. Rocket XL was acquired by Cossette in 2008.