Harvey's hires BBDO Canada
By Adnews Staff
Fast food chain Harvey's has appointed BBDO Canada its advertising agency of record. The assignment includes the chain’s advertising business in both English and French Canada. Advertising for Harvey’s was previously done by John St. of Toronto. “Our decision to partner with BBDO Canada is based on the agency’s proven track record to create best-in-class campaigns that deliver great results,” said Leslie Carter, vice-president of marketing at Harvey’s. The chain has 325 locations in Canada. Harvey's is a subsidiary of Toronto-based Cara Operations.
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