CANADIAN TIRE TESTS NEW CREDIT CARD
By Adnews Staff
Canadian Tire is set to test its MasterCard credit card. Last week the company started sending out applications for the card to a random sampling of Ontario residents who are participating in Canadian Tire's Options loyalty program in which customers gain frequent shopper points. If the test is successful the card will be rolled out to the rest of Canada within 18 months. Called the Options MasterCard, the credit card will carry both the Canadian Tire and MasterCard logos and will be accepted at over 12 million locations worldwide. In addition, it will let users collect Canadian Tire Options points at Canadian Tire stores and any other location where the card is accepted.
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