MINISTRY HAS SHORT LIST
By Adnews Staff
Five agencies are vying for the Ministry of Finance account. Vickers & Benson Advertising of Toronto is pitching for the account in conjunction with Groupe Everest Communication and Marketing Consultants of Montreal. The other contenders are: The Gingko Group and Wolf Group both of Toronto, and BCP of Montreal. The incumbent agencies are Gingko and Groupe Everest. The winning agency will create advertising for things such as Canada Savings Bonds. The business is being pitched on Aug. 4, and a decision will probably be made next week.
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