Blackjet, Impossible Studios, Faulhaber begin pandemic project
Toronto-based creative agency Blackjet has begun a joint initiative with production company Impossible Studios and public relations firm Faulhaber Communications called “Creativity For Good.” The charitable effort will offer free content development services to organizations affected by the COVID-19 pandemic. The first project from this collaboration was a fundraising video for Good Shepherd Ministries in support of their work with the homeless of Toronto. To maintain social distancing during production, campaigns will be developed remotely, using animation, computer graphics and audio.
“We wanted to do more than just sit on the sidelines and watch as businesses struggle to rethink how they operate,” said Robert Galleta, CEO of Blackjet. “So, we put the call out to creatives, production teams and makers everywhere to step up, join our cause and help the businesses that could use our creative support.”