ACT conducts anonymous HIV testing campaign
Toronto-based HIV support organization ACT has begun an advertising campaign promoting anonymous HIV testing. The campaign, aimed primarily at gay and bisexual men, consists of online banners that ask the viewer to click only if they are browsing in privacy mode. Doing so will take the visitor to a page listing anonymous HIV testing clinics in Toronto. The ads are running primarily on pornographic and online dating website. The campaign was developed by Bimm Communications of Toronto.