Ronzoni Foods becomes Catelli Foods
Ronzoni Foods Canada of Montreal has changed its name to Catelli Foods. The company's agency of record, Toronto-based Bob's Your Uncle, is working on a larger rebranding initiative that includes a new logo and a new website at <http://www.catelli.ca>.
"The name change honours the organization's long history with the Catelli brand," said Doug Watt, vice-president and general manager of the company. "As the company moves forward, we remain dedicated to creating innovative products that deliver the outstanding taste, nutrition and convenience our consumers desire."
Catelli Foods is a subsidiary of Ebro Foods of Spain. The company specializes in pasta products as well as the Minute Rice and Healthy Harvest product lines.