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Out-of-Home Media Association of Canada releases creative guidelines

The Out-of-Home Media Association of Canada has added a collection of creative guidelines to its website at <http://www.omaccanada.ca>. The guidelines are intended to help in the development of indoor, outdoor and transit advertising creative. The guidelines take the form of a reference checklist.

"These guidelines augment the existing creative resources found on OMAC's website and include the creative library which holds over 1200 different OOH executions and the international award-winning creative microsite, a compilation of many of the industry's favourite global OOH award winners," said Rosanne Caron president of the association.

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