CORBY BUYS DE KUYPER
By Adnews Staff
Montreal-based Corby Distilleries is buying De Kuyper Canada Inc. of Montreal. The deal is expected to close by early October. De Kuyper makes liqueurs such as Peachtree Schnapps and Creme de Menthe. Corby makes wines and spirits such as Canadian Club, Wiser's De Luxe, Ballantine's and Beefeater. Advertising for Corby is done by Harrod & Mirlin of Toronto. Media Buying Services of Toronto does media buying. When the deal closes, the two agencies will likely handle advertising for the De Kuyper brands as well, Corby president and CEO Martin Jones told Adnews this week.
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