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Ariad Custom Communications adds staff

Toronto-based Ariad Custom Communications has hired David Tosh as director of digital planning. He will focus primarily on digital strategy and the planning and implementation of digital projects. Tosh was the founder and CEO of social media company Elgg and CEO of Curverider. Greg Elliott has joined the company as a digital planner. He will head the email and CRM units. Sarah Greene has been hired as a business analyst. Richa Gomes has been hired as an email marketing coordinator. Yusbel Garcia has been promoted to senior systems architect. Ian Hoar and Nan Chen have been promoted to the position of senior interactive developer.

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