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ARNOLD SNAPS UP PLAYSKOOL

Arnold Communications of Boston has given the U.S. broadcast advertising portion of the ad account for Hasbro's Playskool line of toys. Arnold was the winner in a competition with four New York agencies: incumbent Griffin Bacal, Bates USA, Grey Advertising and Saatchi & Saatchi Advertising Worldwide. In Canada, Hasbro will continue with is current agency, Griffin Bacal Volny of Toronto.

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