NHL Network, Reebok begin greatest goal promotion
By Adnews Staff
Specialty television channel NHL Network and sports equipment maker Reebok have begun an online promotion called “Rbk Hockey's Greatest Goal.” The two-month promotion began on April 21. During the initiative, viewers can visit a website located at <http://www.rbkgreatestgoal.ca> to vote on their favourite goals from the 2005-2006 hockey season. Seven goals, one goal from each month of the NHL regular season, will be posted on the site, along with five non-NHL goals. Additional goals will be added during the NHL playoffs. The goal which garners the most votes will be included as the “Viewer’s Choice” during a 30-minute television program called Rbk Hockey's Greatest Goal on June 22. The promotion also includes a contest during which Canadian amateur hockey players will be invited to submit video footage of their own hockey goals from the last year. Ten winning entries will be announced online on June 30. The winners will receive NHL Network prize package that will include an Rbk hockey stick.