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Toyota Canada begins Towards Tomorrow promotion

Canadian Real Estate Association conducts Real-Tea campaign

PetSmart sponsors Toronto Maple Leafs

Kia conducts Red Cube promotion in Toronto


Ronald McDonald House conducts Gratitude Number promotion

. Ronald McDonald House Charities has begun a holiday season promotion called the "Gratitude Number." The online fundraising initiative is based on a website at GratitudeNumber.ca. Read more.


University of Waterloo begins new campaign

. The University of Waterloo in Waterloo, ON recently retained MSix of Toronto to handle the media strategy, planning and buying for a communications campaign that began in late November. Read more.


KitchenAid conducts GingerbreadTO promotion

. Household appliance company KitchenAid Canada has begun a holiday season promotion in Toronto. The effort, called "GingerbreadTO," consists of a window display at a Canadian Tire store. Read more.


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Mappedin debuts new branding

. Mappedin of Kitchener, ON, recently retained Open of Toronto to undertake a rebranding initiative. The new brand identity is intended to better reflect Mappedin's primary business. Read more.


MAVTV Motorsports Network to debut in January

. Specialty television channel MAVTV Motorsports Network has signed a distribution agreement with the Canadian Cable Systems Alliance of Quispamsis, NB. Read more.


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Grassroots gets Experiential with Bacardi #WeAretheNight Projections

As the temperature and daylight hours decrease, it's time to re-think your out-of- home advertising strategy. Amplifying your campaign with Experiential components can add elements of surprise, thus raising engagement with your brand. Read more.


Cystic Fibrosis Canada conducts holiday campaign

. Toronto-based charitable organization Cystic Fibrosis Canada has begun a new holiday season campaign called "The Moment We Knew." The campaign will run until the end of the year. Read more.


Eagle Energy begins Stay Sharp campaign

. Vancouver-based Eagle Energy has begun a new online campaign called "Stay Sharp" in support of its caffeinated inhaler product. The campaign was developed by Cossette Vancouver. Read more.


Rock-it Promotions gains three accounts

. Toronto-based public relations agency Rock-it Promotions has recently gained three new account. Club Med has retained the firm as its public relations agency of record for Canada. Read more.


Dubdub releases new mobile app

. Toronto-based mobile developer Dubdub has released a new application called Dubcandy that allows users to receive revenue from shopping links embedded in videos they create. Read more.


Tubanos joins Fuse Marketing Group

. Fuse Marketing Group of Toronto has hired Anastasia Tubanos to head its content strategy activities. She was most recently a digital strategist and senior strategist at FCB Global. Read more.


Adrem Brands breaks new Wake-Ups campaign

. Adrem Brands of Toronto has begun an advertising campaign for its Wake-Ups line of caffeine tablets. According to the company, this is the first new creative for the product in 65 years. Read more.


UPS Canada begins Message in a Parcel contest

. Mississauga-based courier company UPS Canada has begun a holiday season contest promotion called "Message in a Parcel." Consumers can enter the contest at the brand's Facebook page. Read more.


Hospital for Sick Children continues SickKids Vs campaign

. The Hospital for Sick Children in Toronto has released the final execution in its "SickKids Vs" campaign, which launched in October. The commercial is called "SickKids Vs Missing Home." Read more.


Blue Ant Media signs representation deal with Oboxmedia

. Blue Ant Media has signed an advertising sales representation agreement with Oboxmedia. Blue Ant will now handle ad sales for Oboxmedia's collection of online properties. Read more.


Clear Channel installs new display at Yorkville Village

. Out-of-home media company Clear Channel Canada has installed a new digital display at the Yorkville Village shopping mall in Toronto. The display measures 11.5 feet by 6.5 feet. Read more.