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Pizza Nova hires Strategic Objectives

Chefs Plate begins first national campaign

Lexus begins promotion with Group Germain Hotels

Molson Coors Canada retains MEC Canada


Canada Dry Mott's conducts Official Caesar of 2017 contest

. Canada Dry Mott's has begun a contest promotion in support of its Clamato drink mix. The initiative takes the form of a search for a name for the "Official Caesar of 2017." Read more.


Street Teams introduces venue booking service

. Toronto-based promotional and event staffing agency Street Teams has introduced a new service which provides clients with the ability to book venues, event spaces and national tours. Read more.


Skechers to sponsor Pacific Links Bear Mountain Championship

. Athletic footwear company Skechers Performance Canada has signed-on as a sponsor of the 2017 Pacific Links Bear Mountain Championship golf tournament. Read more.


Awards: Crystals Radio Awards

. The 52nd annual Crystals Radio Awards took place in Toronto on April 19. The Best in Show award went to La Societe de l'assurance automobile du Quebec and Lg2 for their "LOL" campaign. Read more.


New executive director at NABS

. The Toronto-based National Advertising Benevolent Society has appointed Jay Bertram to the position of executive director. Bertram is the former president of TBWA Canada. Read more.


Danone conducts Snack to Win contest

. Danone Canada has begun a contest promotion in support of its Oikos brand of Greek yogurt. This is the second time the company has conducted this contest, called "Snack to Win." Read more.


Ontario Motor Vehicle Industry Council resumes campaign

. The Ontario Motor Vehicle Industry Council has resumed a campaign from 2015 intended to raise consumer awareness in that province of their right to all-in price information. Read more.


Kruger Products continues Purex campaign

. Kruger Products has released a new television commercial for its Purex brand of bathroom tissue. The ad is the second execution in a larger campaign aimed at Chinese-Canadian consumers. Read more.


American Express to sponsor Taste of Toronto Festival

. American Express Canada has signed-on as a sponsor of the Taste of Toronto Festival for a fourth year. American Express will offer its customers a range of promotional offers. Read more.


New managing director at OneMethod

. OneMethod of Toronto has appointed James Grant to the position of managing director and senior vice-president. Grant has spent the last 18 years at Bensimon Byrne. Read more.


L'Oreal Professionnel hires Bicom Communications

. Montreal-based cosmetics company L'Oreal Canada has retained Bicom Communications as the public relations agency of record for its L'Oreal Professionnel brand. Read more.


Diabetes Canada retains Fuse Marketing Group

. Diabetes Canada has hired Fuse Marketing Group of Toronto to develop its marketing and fundraising initiatives. Fuse won the account in a competitive pitch process. Read more.


Forty Creek breaks first television campaign

. Whisky maker Forty Creek Distillery of Grimsby, ON has begun its first-ever television campaign. The initiative, called "From a Good Place," was developed by Cossette of Toronto. Read more.


Tim Hortons conducts latte promotion in Toronto

. Tim Hortons recently began a street promotion in Toronto as part of the launch campaign for its new latte menu item. The effort makes use of a temporary retail location in downtown Toronto. Read more.


MySafeWork readies Courageous awareness event

. Toronto-based not-for-profit organization MySafeWork is preparing an online initiative called "Courageous," intended to encourage students to oppose unsafe working conditions. Read more.