January 13, 2017. Beer company Asahi Canada has retained The Hive of Toronto as its national advertising agency of record. The account encompasses Asahi's full product line. Read more.
January 13, 2017. Dairy company Danone Canada of Boucherville, QC has resumed its "Activa Challenge" promotion in support of its Activa line of yogurt. Read more.
January 13, 2017. Two non-profit organizations, Age-Well and Hacking Health, have begun a contest promotion intended to generate ideas for new technology or services that will support healthy aging. Read more.
January 13, 2017. McCann Canada has appointed Thierry Gauthier to the position of vice-president of client services at its Montreal office. According to the agency, this is the first of several new hires. Read more.
January 13, 2017. Trampoline Creative of Halifax has hired Pierre Tabbiner as a senior art director. He will work with senior copywriter Trevor Millett, who joined the agency in November. Read more.
January 12, 2017. Tea company Tetley has begun a promotion in support of a new product line called Ayurvedic Balance Teas. The national campaign was developed by John St. Read more.
January 12, 2017. Taco Bell has begun an out-of-home campaign promoting a new menu item called the Double Layer Taco. The effort makes use of a billboard located that seeks to replicate the layered nature of the taco. Read more.
January 12, 2017. CIBC has installed an automatic teller machine at the top of Whistler Mountain at the Whistler Blackcomb Ski Resort in British Columbia. The machine includes holders for ski poles and gloves. Read more.
January 12, 2017. The Canadian Business Media Association has merged with Magazines Canada of Toronto. The association represents business-to-business media outlets. Read more.
January 12, 2017. John Parisella has joined National Public Relations of Montreal as senior advisor for business outreach. Parisella is currently the executive director of Campus Montreal. Read more.
January 11, 2017. Mobile application developer Zepeel has retained Shine PR and Orchestra Marketing of Toronto as its agencies of record. Zepeel's application takes the form of a video dating service. Read more.
January 11, 2017. The Edmonton-based Oilers Entertainment Group has hired Pattison Outdoor Advertising as the exclusive sales representative for out-of-home digital advertising in its ICE District. Read more.
January 11, 2017. Toronto City Council has approved a multi-year sponsorship agreement between Exhibition Place and telecommunications company Beanfield Metroconnect. Read more.
January 11, 2017. Halifax-based The Give Agency is preparing a promotion in association with Sun Life Financial and the National Advertising Benevolent Society. Read more.
January 11, 2017. Online advertising company Sortable has appointed Ryan Fuss to the newly-created position of chief revenue officer. He will be responsible for the company's revenue-generating activities. Read more.