Mazda begins Coffee Tour promotion
By Rob Bale
Automaker Mazda Canada has begun a promotion in association with the Coffee Association of Canada. The initiative, called the “Mazda Coffee Tour,” encourages consumers to take road trips to coffee shops. It promotes Mazda’s CX-90 and CX-70 hybrid vehicles. The promotion offers two routes through Toronto that include stops at eight participating cafés. These will be posted online at Mazda.ca.
“We're excited to introduce a new way for Canadians to explore the open road and connect with the vibrant communities that make our country so unique,” said David Klan, president and CEO of Mazda Canada. “At Mazda, building meaningful connections has always been at the heart of our journey, it's deeply rooted in our history and values. The ‘Mazda Coffee Tour’ brings that spirit to life by celebrating local culture, supporting small businesses and inspiring new experiences across Canada.”