Tag gains four accounts
By Adnews Staff

Tag of Toronto recently gained four new accounts. Pillar Financial has retained the agency to conduct business-to-business brand and communications planning, with a focus on raising awareness of the company as an alternative to banks. Energy services company RocketFrac has hired Tag to develop new branding intended to better convey its "cutting-edge, industry-changing solutions” in the oil and gas industry. Bespoke Audio Visual, a company specializing in live events technology, has also hired the agency to raise awareness of its services among potential clients. Media Mechanics has retained Tag to development an umbrella brand for the Smart Prosperity Institute initiative, a national research and “environment-economy” policy think tank.
“We’re thrilled to welcome our newest clients and partners to the tag family,” said Gabi Armstrong, executive vice-president at Tag. “Our incredible team’s experience, knowledge and proficiency will help each brand achieve unique, meaningful results that create brand affinity to drive lasting success.”