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Fido readies summer sponsorship series
By Adnews Staff
Mobile phone provider Fido, a division of Toronto-based Rogers Communications, has signed sponsorship agreements with a series of summer events. The company will sponsor the Mural Festival in Montreal in June, including the provision of free WiFi access, charging stations and two free concerts.
The brand will also sponsor Pride events in Toronto, Vancouver and Montreal in July as their official telecommunications supplier. Fido customers will have access to line by-pass, special events and concerts.
The company will sponsor the WayHome music festival in Oro-Medonte, ON in July, again as the official telecommunications brand of the event. Fido will provide charging station, lounge areas and prize giveaways, as well as a viewing area of the main stage.
Fido will also sponsor the Îlesoniq music festival in Montreal in August. This sponsorship will include the Oasis Fido Stage and a Fido Zone offering games, giveaways, charging stations, mist stations and unique behind-the-scenes access to the festival.