MailOnline signs representation deal with Cue Digital Media
UK-based online newspaper website MailOnline has signed an advertising sales representation agreement with Cue Digital Media of Toronto. Through this agreement, Cue will be the exclusive representative for MailOnline's advertising inventory in Canada. MailOnline is a division of the Daily Mail. According to the company, it attracts approximately 5.9 million unique visitors from Canada per month.
"This marks the first time a Canadian media company has been able to sell MailOnline's premium ad products," said James Leaver, international general manager of MailOnline. "With close to six million unique visitors each month, Canada continues to be key to our global strategy. Cue Digital Media's tremendous expertise in the market and will be instrumental in connecting Canadian advertisers to our highly engaged and diverse audience."