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Santa Margherita, Chatelaine conduct book club promotion
Italian wine brand Santa Margherita has begun a book club-themed promotion in association with Chatelaine magazine. During the promotion, bottles of Santa Margherita Pinot Grigio will come with a booklet containing advice on hosting a book club, along with suggested appetizer and wine pairings. The effort also includes a contest component, which can be entered online at <http://www.chatelaine.com/italycontest>. The winning book club will receive a trip to Italy. Santa Margherita wines are distributed in Canada by Lifford Wine & Spirits of Toronto. The campaign is being conducted with support from Arts & Communications of Toronto.