Staples Canada joins Air Miles program
By Adnews Staff
Office supply retailer Staples Canada has signed a category-exclusive multi-year agreement with loyalty program Air Miles. During the term of the national agreement, Staples customers will receive Air Miles points when they purchase products in-store, by catalogue or online. Staples will be the exclusive office products supplier offering Air Miles points. "Our top priority is to stay relevant and to increase collector excitement and engagement," said Andy Wright, president of Air Miles. "The Staples partnership does just that. Adding Canada's leading office products company to our list of sponsors strengthens our coalition and is a huge benefit to consumers and small business owners alike." The Air Miles program is operated by LoyaltyOne of Toronto.