Telus conducts Big Picture Contest
By Adnews Staff
Telus conducted an online promotion called the "Big Picture Contest" on June 19 and 20. The initiative was in support of the Samsung Galaxy Note smartphone. Telus established a location in Toronto at which three local artists drew pictures on the screen of the phone while live cameras transmitted their efforts to a website at <http://www.telusbigpicture.com>. Visitors to the website were invited to guess the image from a word bank. The first user to correctly guess the image during each round won a Galaxy Note. The contest consisted of nine rounds on each day. In addition, non-winners who answered correctly were entered into a draw for a Galaxy Note at the end of each day. As part of the promotion, Telus donated $20,000 to the Learning Through the Arts program of The Royal Conservatory of Music.