Telus conducts animal contest
By Derek Winkler
Telus is conducting a contest promotion called “Best Date Ever,” intended to raise awareness of local animal charities. The winner will receive a trip for two to the Pegasus Animal Sanctuary in Port Perry, ON. For each entry, the company will donate one dollar to the Telus Friendly Future Foundation to support animal welfare. The promotion includes a campaign consisting of social media, content marketing, influencer activities, sponsored content and media relations. The creative features the brand’s animal spokescharacters.
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