Hewlett-Packard conducts You on You contest
Computer company Hewlett-Packard has begun an international contest promotion called "You on You." The campaign, which is based at <http://www.youtube.com/hp>, will run until Aug. 30. The contest invites entrants to submit videos of themselves that express who they are without showing their faces. Each week, 20 videos will be selected by a judging panel and subjected to public voting. The top four videos will then compete for a grand prize of $40,000. In addition, the 100 semi-finalists will receive an HP Artist Edition notebook computer. Other top finalists will receive cash prizes. "HP hopes to inspire and foster creativity," said David Roman, vice president of marketing communications in the company's personal systems group. "Combining personal passions, digital remixing tools and the YouTube stage means we'll be able to gather, celebrate and reward expressions of originality like never before." The contest has been localized for 21 countries, including Canada.