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Indigo hires MS&L

By Adnews Staff

Indigo Books & Music has appointed MS&L Toronto its public relations agency of record. The book retailer operates stores nationally under the names Indigo, Chapters and Coles. "In choosing to partner with MS&L, Indigo has tapped into an expert team that's strategic, responsive, creative and passionate about our business," said Janet Eger, director of public relations at Indigo. "The results are already exceeding expectations."

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