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Relationship Marketing Association of Quebec begins campaign

The Relationship Marketing Association of Quebec has begun a new advertising campaign called “Take Aim to Win.” The campaign promotes an upcoming event to be hosted by the association called Le Gala des Flèches. The initiative consists of three magazine ads supported by Web banners. The ads will be released in three phases leading up to the awards show in Montreal on Oct. 25. The campaign was developed by Publicis of Montreal.

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